TISKA London has a logo with a strong Nordic meaning; the logo includes the Norse rune URUZ (pronounced (Oo-rooze) Uruz translates to Aurochs or “giant wild ox of Europe” This Ox is a symbol of physical strength, endurance and courage. Other interpretations point to determination, persistence and independence.
TISKA London promotes everything this rune stands for through the stories that each collection is inspired by. The design process starts with a story – designer Kimberley Stacey will write a Nordic inspired story about a strong woman wanting to inspire the attributes of the Nordic Rune and create a connection with the clothes – the clothes you wear have meaning – personal connections are important. The clothes are expressive in many ways, and we want them to have a special place in your heart.
This rune, to designer and founder Kimberley Stacey, represents strength – we all have the strength within us to reach our goals and fulfil our dreams, it is your choice whether you use your strength to keep focused. There will always be bumps along the way and negative people but your determination , endurance and courage will fight on through and you will succeed. When you wear the TISKA London transform into a strong Viking and BE INSPIRED WITH TISKA LONDON